Your contact form is often the first interaction someone has with your business. Make it count with FormFlux.
Why Contact Forms Matter
A contact form is more than a way to collect messages. It's:
- Your 24/7 salesperson
- A filter for qualified leads
- A first impression of your brand
- A data source for your CRM
What Makes a Great Contact Form
1. Ask Only What You Need
Every extra field in a form reduces completion rates by roughly 5-10%. FormFlux helps you:
- Keep forms short (3-5 fields is ideal for contact forms)
- Use conditional logic to show fields only when relevant
- Make optional fields clearly optional to reduce friction
2. Look Professional
Your form should match your brand:
- Custom colors and fonts
- Your logo (Pro)
- No third-party branding distracting visitors (Pro)
3. Work Instantly
When someone submits, things should happen:
- Instant Slack notification
- Auto-add to Google Sheets
- Create lead in CRM
- Send auto-reply email
4. Block Spam, Not Humans
reCAPTCHA protects against bots without annoying real visitors with puzzles.
Contact Form Best Practices
1. Put it above the fold - Don't make visitors scroll to find it
2. Use a clear CTA - "Send Message" beats "Submit"
3. Show confirmation - Tell them what happens next
4. Respond quickly - The faster you reply, the higher the conversion
Example Contact Form Fields
| Field | Type | Required | Why |
|---|---|---|---|
| Name | Text | Yes | Personalize your response |
| Yes | How you'll reply | ||
| Phone | Phone | No | For urgent matters |
| Reason | Dropdown | No | Route to right team |
| Message | Textarea | Yes | Their actual question |
Conversational vs Standard
Standard form: All fields visible at once. Works best for 2-4 field contact forms where users can scan everything quickly. Conversational form: One question at a time. Typically sees 20-40% higher completion rates for forms with 5+ fields because it feels less overwhelming.FormFlux lets you pick the format that fits your use case. You can switch between modes anytime.