Build Engaging Quizzes and Assessments

Create interactive quizzes, assessments, and scored evaluations. Engage your audience and collect leads with personalized results.

Quizzes are the most engaging form type. According to quiz marketing data from 2026, interactive quizzes achieve 40% conversion rates compared to 10-15% for traditional forms. People love learning about themselves, testing their knowledge, or getting personalized recommendations.

Quizzes as Lead Magnets

The best quizzes offer genuine value (personality insights, knowledge assessment, product recommendations) in exchange for an email address. Assessment quizzes that score user responses and provide personalized results see completion rates of 65% once users start the quiz, making them one of the most effective lead generation tools available.

Why Use FormFlux for Quiz & Assessment Forms

  • High engagement and completion rates
  • Lead generation with results
  • Personalized outcomes based on answers
  • Shareable results drive traffic
  • Educational and entertaining

How to Create Quiz & Assessment Forms

  1. 1

    Plan your quiz

    Define the outcome categories (personality types, scores, recommendations). Work backwards from results.

  2. 2

    Create scoring questions

    Use multiple choice with values assigned to each answer. FormFlux can calculate total scores.

  3. 3

    Set up result logic

    Use conditional logic to show different thank-you messages or redirect based on score ranges.

  4. 4

    Add lead capture

    Ask for email after quiz questions but before final score. Users see their score immediately, and you can send detailed recommendations via email (Pro feature).

  5. 5

    Make it shareable

    Create compelling result messages that people want to share on social media.

Recommended Fields

Multiple choice questions with point valuesCalculated score field (visible at end)Email (after questions, before final score)Radio buttons for scored responses

Perfect For

Education
Marketing
Health and wellness
Finance
Entertainment

Frequently Asked Questions

Related Use Cases

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